800-422-2117 Texas
800-523-6610 Colorado
877-752-8866 Oklahoma
682-816-3888 Delivery Hotline
Superior Vac Protocols
Superior Verified /n Source and Age Verification
Superior Progressive Genetics
Superior Right Slide
Weight Stop
GAP 1 and GAP 4
Owner Certified Natural
Certified Natural Plus
Verified Natural Beef
VitaFerm Raised
Gain Smart
Genetic Merit Programs
Igenity® Branded
Veg. Feed Approved
Where Food Comes From CARE Certified
Purina Wind and Rain Value Added Nutrition
Predictive Performance 90
Predictive Performance 365

Igenity® Branded


Igenity® Branded, powered by NEOGEN, is a beef certification program verified by a genomic test. Developed in partnership with the team at SLA, Igenity Branded offers two pathways for producers to market and differentiate their genomically tested cattle, terminal and maternal.
To qualify, cattle producers need to test at least 35% of their calf crop directly. From there, lots of cattle can be placed into one of three tiers to differentiate on sale day. These include elite, premier and choice.
  1. Elite – Best of the best. These calves rank genetically superior to 75% of Igenity tested cattle.
  2. Premier – The next level. Based on an Igenity profile, these calves rank in the top 50% for genomic merit geared towards end-product or maternal characteristics.
  3. Choice – Entry level tier. Calves have received a verified Igenity genomic profile.
The genetic ranking is calculated through by Igenity Beef - the industry’s first tool to measure genetic merit in commercial crossbred cattle. Now backed by the world’s largest multibreed genetic evaluation through IGS, cattlemen and women can be sure they are receiving the most accurate estimates possible.
To learn more about Igenity, simply head to or call 877/443-6489
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