Welcome to Superior Livestock!
Superior Livestock "Video Royale 2014"
BROADCAST LIVE
RURAL TV
DISH NETWORK- CHANNEL 232
www.superiorlivestock.com
www.superiorclicktobid.com
*****OFFERING 107,400 HEAD*****
300 Holsteins
15,400 Feeder Steers
8,900 Feeder Heifers
48,800 Weaned Calves
33,000 Calves On Cows
1000 Bred Hfrs, Bred Cows & Pairs
Monday, July 28 - Broadcast Live From Fort Worth, Texas
Superior Sunrise@ 7:30 A.M. (Central Daylight Time) on RFD TV & Rural TV
Auction- 8:00 A.M. to approximately 4:00 P.M. (Central Daylight Time)
Holsteins
Region 3/4/5/6 Feeder Steers
Region 3/4/5/6 Feeder Heifers
Region 3/4/5/6 Weaned Calves
Region 3/4/5/6 Calves on Cows
Tuesday-Travel Day
Wednesday, July 30 - Broadcast Live From Winnemucca, Nevada
Superior Sunrise@ 7:30 A.M. (Pacific Daylight Time) on Rural TV
Auction-8:00 A.M. to approximately 4:00 P.M. (Pacific Daylight Time)
Region 1&2 Feeder Steers
Region 1&2 Feeder Heifers
Region 2 Weaned Calves
Region 2 Calves on Cows
Idaho Calves on Cows & Idaho Weaned Calves
Bred Stock & Weigh Cows
Cowboy Golf Tournament @ 5:00 P.M.
Thursday, July 31 - Broadcast Live From Winnemucca, Nevada
Superior Sunrise@ 7:30 A.M. (Pacific Daylight Time) on Rural TV
Auction - 8:00 A.M. to approximately 5:00 P.M. (Pacific Daylight Time)
Weaned Calves & Calves on Cows from:
Nevada, California, Oregon & Washington
Steak Cook-Out @ 6:00 P.M.
If you would like to know the estimated time a lot will sell or to get a buyer number, please
call us at 800.422.2117
The Red Angus Association Welomes You to "Video Royale 2014"
Welcome to Winnemucca, Nevada for the Superior Livestock Auction “Video Royale”. The Red Angus Association of America has been a proud sponsor of this event for more than five years. Ranchers, cattle feeders and beef industry groups will gather as more than 107,400 head of cattle will be offered for sale beginning July 28th.
Pay special attention to the cattle enrolled in the Red Angus Feeder Calf Certification Program (FCCP). Calves wearing the Red Angus FCCP Yellow Tag are identified as having at least 50% Red Angus bloodlines which qualify those calves for the new Tyson Fresh Meats' Choice+ grid and Angus product lines. Calves wearing the Allied Access Green Tag are identified as Red Angus composite calves.
Thank you for joining us as Red Angus sponsors Superiors’ stretch of summer video sales which started at the Week in the Rockies in Steamboat Springs, Colorado, and here in the high desert of Winnemucca, Nevada for Video Royale and ending the season with the Big Horn Classic in historic Sheridan, Wyoming.
For more information, visit us at RedAngus.org.
TZ Cattle Company recognized for BQA practices
Dr. Mike Wirtz, DVM, and his wife, Anne of TZ Cattle Company in Brenham, Texas, have been advocates of the checkoff-funded Beef Quality Assurance (BQA) program for nearly three decades. Mike puts BQA tips to work in his veterinary practice and with their own cow herd. “I felt we must be at the forefront of BQA training, and through our practice I’ve shared benefits of BQA.”
Recently, Mike and Anne were recognized for their leadership in bringing the BQA principles to Texas ranchers, veterinarians and students as the 2014 national BQA award winners. Along with their veterinary practice, they own and operate TZ Cattle Company, an integrated Santa Gertrudis cow-calf operation, which produces terminal cross calves utilizing both Angus and Hereford genetics to produce high quality carcasses. “The Santa Gertrudis breed is necessary in our climate,” says Mike, “and its hybrid vigor adds to growth and carcass value.”
From their personal experience, the Wirtz realize that the BQA program can help enhance carcass values due to reduced sickness and the need for treatment. Safe handling techniques reduce stress, which helps increase cattle gains and reduce bruising and helps to produce a quality beef product.
“As a practicing large animal veterinarian and producer, we started by training our staff about animal care and handling, proper vaccination techniques, vaccine handling and record keeping,” says Mike. “At the clinic and the ranch, we have good facilities, we follow label directions on medications and we protect vaccines from the elements. Any animal transportation is in clean, uncrowded trailers. All hot-shots have been retired. So, what is unique? Through my practice, I have trained, or at least exposed, many veterinarians, clients, and fellow ranchers to the benefits of BQA, and that’s a good thing.”
Hear more from Mike and Anne or visitBQA.org for more information, check out this video,
Superior Select Replacement Female Sale-September 2014
BROADCAST LIVE RURAL TV DISH NETWORK – CHANNEL 232 www.superiorclicktobid.com
FROM SUPERIOR LIVESTOCK’S OFFICE & STUDIO IN THE HISTORIC FORT WORTH STOCKYARDS FORT WORTH, TEXAS
How to get Superior Auctions on Rural TV
Here's a helpful link that provides instructions for getting Rural TV.
As always, if you have any questions, feel free to call the Fort Worth office at 800.422.2117.
Bid On Line with SuperiorClickToBid.com!
For over 25 years, Superior Livestock has been committed to making it easy for buyers and sellers to come together. With the introduction of this online bidding portal, we have made it even easier for buyers to participate in an auction. For more information, go to http://www.superiorclicktobid.com.